ABOUT US
Natural home care, built for real retailers.
Good Natured Brand makes pet- and family-safe cleaning products with simple, effective ingredients. Founded by two pet parents who wanted better options for their homes, we've grown into a brand trusted by over 2 million families — and thousands of retailers nationwide.
Our wholesale program is designed to be straightforward: strong margins, reliable supply, and products your customers already love.
2M+
Families trust us
#1
Carpet deodorizer on Amazon
Made in USA
Manufactured domestically
Family & Pet Safe
Safe around kids & pets
OUR LINEUP
Products your customers will love
Explore our core wholesale assortment — scent options, sizes, and key product details at a glance.
Carpet Deodorizer
Lemon Love
Lavender
Orange
Mahogany Coconut Bliss
Rose Garden
Magnolia
Warm Vanilla
Cherry Blossom
Cocoa Cashmere
Lime Sorbet
All-Purpose Cleaner Concentrate
Lemon Love
Orange
Lavender
Laundry Powder
Lavender & Eucalyptus
Lemon Love
Liquid Odor Eliminator
Concentrate Gel Odor Eliminator
GET IN TOUCH
Interested in carrying Good Natured Brand?
Share a few details and we'll follow up with wholesale pricing, minimums, and next steps.
Wholesale FAQ
What are your wholesale minimums?
Minimum order quantities vary by product line. Share your business details in the form above and our team will send current minimums and case pack info.
Do you offer event or trade show samples?
Yes — if you're visiting us at an event, ask our team at the booth. For retailers evaluating the line, we can arrange sample kits after your wholesale application is reviewed.
Where are your products made?
Good Natured Brand products are made in the USA with thoughtfully sourced, plant-based ingredients.
How quickly can I expect a response?
We typically respond to wholesale inquiries within 1–2 business days. For urgent event-related questions, use the Contact us button at the top of this page.